BIG-3 Leadership!

"Do what you do so well that they will want toteaching and coaching employees - only then can
see it againand bring their friends."they justify holding employees accountable to
- Walt Disneymeet all expectations. Leader's take ownership
What is your organization striving to achieve?and are accountable.
- Big Profits?- Motivation - It's a personal choice every
- Big Growth?employee makes every day when they walk in
- Big Stock Price?the door. It's not our responsibility to motivate
- Big Accolades/Recognition?employees, but it is our responsibility to hire
- Some other Big Result?self-motivated individuals and then provide a
All of the above?working environment that supports and inspires
Okay, just so we are clear - all of the aboveemployees to want to consistently improve their
goals/outcomes are NOT bad things toskills.
experience.- Support/Lead a Growth Environment - Every 90
However, we all must realize as leaders that alldays we must grow. Businesses either grow, or
these wonderful "outcomes" are actually theeventually die. We will grow by anticipating and
result of good leaders staying focused on themeeting our customers needs, improving current
fundamentals.relationships and developing new ones.
Leaders clearly know that if they are able toTeamwork
execute the fundamentals well - the rewards are- Definition of "FUN" - Fun in our organization is
virtually inevitable.defined as when we realize/achieve our goals
Ask yourself the following questions:after working extremely hard. The thrill of victory
- Can I expect to achieve sustained Big Resultsis only a thrill if the prize is hard-fought. When we
without strong Leadership?are creative in finding solutions, plan appropriately
- Can I expect to achieve sustained Big Resultsand then put forth monumental effort toward
without great Teamwork?achieving our vision - the feeling we then
- Can I expect to achieve sustained Big Resultsexperience is: FUN!
without delivering quality Customer Service?- Energy/Enthusiasm > Experience - While
Answer to all three questions above? - NO!experience is certainly valued in our company, it's
Sound too elementary? Perhaps - but the pointbeen proven that individuals who are highly
here is that a great leader will ensure that "Theenergetic and enthusiastic can more quickly gain
Big Three" topics - Leadership/Teamworkexperience and do a phenomenal job. To the
Service, will always remain central to their overallcontrary however, experienced individuals who do
message when speaking to Employees,not possess the energy and enthusiasm for their
Customers, and/or Shareholders.job, should go somewhere else to work. Those
It's too easy to lose sight of the fundamentalswithout a passion for their work should go work
once you create momentum and startfor any one of our competitors.
experiencing growth and get a taste of success.Customer Service
But know this - the minute you take your eyes- Every Employee Takes It Personal - When a
off the things that created your initial success,customer leaves to do business with a
you are sure to experience shorter gains andcompetitor, you should take it personal. Taking it
potentially a downward spiral.personal means you care. Talking it personal
So how do you ensure you stay focused on themeans you are disturbed enough to change what
fundamentals? (aka: The Big Three - Leadershipyou are doing so that next time you win the
Teamwork/Service)business. Taking it personal ensures you get to
Make "The Big Three" part of your every daythe top and stay on top. How "disturbed" are
CULTURE! It's actually easier than you might think.you?
Read on for a sample blueprint of a Leader's- We Have The Advantage! - We have the
message that is clearly staying focused on thesecret weapon. We have something that none of
fundamentals.our competitors can claim to possess. We have
"Well done is better than well said""what makes the difference".
- Benjamin FranklinWhat is IT you say? Simple, WE HAVE YOU! YOU
Consider using the following real life Leader'sare the key to the success of this organization.
Notes example as a blue print for how a LeaderYOU make the difference with each customer
can clearly communicate the importance of "Theinteraction. YOU are my secret weapon - and I
Big Three" - Leadership, Teamwork andtruly value and appreciate all that you do.
Customer Service."In business you get what you want by giving
Talking Points for addressing team members:other people whatthey want - the way they
Leadershipwant it."
- Teach/Coach/Expect - talk about the- A.
importance for all managers to be hands-on in